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London Private Guided Shopping Experience

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  • London, United Kingdom
  • Updated November 2, 2026

Browse more than 160 retailers at Bicester Village, with private transportation and the chance to find selected goods discounted up to 70%.

About this tour

Set aside time for a day of browsing at Bicester Village, an outlet shopping destination just outside London. This private guided shopping experience pairs a comfortable ride with the freedom to explore more than 160 retailers, where selected goods may be discounted by up to 70% off retail prices.

At the village, discover brands including MaxMara, Hugo Boss and DKNY, then pause at cafes and restaurants such as Farmshop and Villandry Grand Café. Practical touches include currency exchange for more than 40 currencies, free Wi-Fi, a children’s play area, valet parking, worldwide courier service and hands-free shopping. Shops do not accept foreign currency, so plan to exchange money if needed.

Your experience includes private transportation, bottled water and snacks. Meet your guide by the Statue of Sir Winston Churchill in front of the Houses of Parliament; if an event closes Parliament Square, head to the main exit gate of the London Eye instead. Make room in your plans for London’s Bicester Village Private Guided Shopping Experience and enjoy a relaxed day of retail discoveries.

Highlights

  • Browse more than 160 luxury retailers at Bicester Village
  • Look for discounts of up to 70% on selected brands
  • Take a break at the village’s cafes and restaurants

What's included

Included

  • Private transportation
  • Bottled water
  • Snacks
  • Air-conditioned vehicle
  • Fuel surcharge
  • Parking fees

Not included

  • Lunch
  • Gratuities

Ratings on each provider

The ratings and review counts each booking site shows for this tour.

Important information

  • Wheelchair accessible transportation and surfaces
  • Infants and small children can ride in a stroller
  • Infants must sit on an adult’s lap unless using a specialized infant seat
  • Service animals are allowed
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  • Public transportation options are available nearby
  • Suitable for all physical fitness levels
  • Meet by the Statue of Sir Winston Churchill in front of the Houses of Parliament; if Parliament Square is closed for an event, meet at the main exit gate of the London Eye

How this score is calculated

This tour has no TourTruth score yet: Viator doesn't show a usable rating for it. It gets a score as soon as a provider lists one.

How the score works
  • Each provider rating is turned into a percentile: the share of that provider's ratings it beats, weighted by review counts.
  • Listings on different providers are combined in proportion to their review counts.
  • Tours with few reviews are pulled toward the average until more reviews come in, so a handful of perfect reviews can't top the list.
  • The result is shown from 0 to 10. Tours without a usable provider rating are not scored.

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