TourTruth score 8.7 out of 10
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New York Factory Tour: M&S Schmalberg Flowers, 45 min
GoodTop 22% in New York City
11 reviews · Rated on 1 provider · How we score
- New York City
- 45 min
- Updated October 31, 2026
See artisans handcraft custom fabric flowers on a 45-minute tour of M&S Schmalberg’s family-owned New York factory.
About this tour
Step inside a working flower factory in New York’s historic Garment District and see how fabric blooms take shape by hand. This 45-minute New York factory tour at M&S Schmalberg begins at the showroom at 242 West 36th Street, where you’ll explore the family-owned operation and watch artisans die-cut, mold, and handcraft custom flowers.
Made for fashion, millinery, interior design, and more, these flowers have appeared in magazines, on runways, and in productions including Hamilton and Boardwalk Empire. The tour stays indoors, involves only a small amount of walking, and is wheelchair accessible. Children are welcome with an accompanying adult, and infants and small children can ride in a stroller. Transportation is not included; the factory is a seven-minute walk from Penn Station, with subway, bus, and taxi access nearby.
Discover the craft behind these distinctive creations on a New York factory tour that brings the artistry of handmade flowers into view.
Highlights
- Watch artisans die-cut, mold, and handcraft fabric flowers
- Explore a family-owned factory in New York’s historic Garment District
- See flowers made for fashion, millinery, and interior design
What's included
Included
- Factory tour
Not included
- Transportation to and from the factory
Ratings on each provider
The ratings and review counts each booking site shows for this tour.
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View on Viator
Viator
5.00 / 5 · 11 reviews
Important information
- Children must be accompanied by an adult
- A small amount of walking is involved; the tour stays inside the factory
- The tour is fully indoors
- Wheelchair accessible, including transportation options and all areas and surfaces
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- Infants and small children can ride in a pram or stroller
- Public transportation is available nearby; the factory is a 7-minute walk from Penn Station
- The factory is typically closed on major holidays; contact Adam if you are unsure about a date
Frequently asked questions
How long is the tour?
The factory tour lasts 45 minutes.
What will I see?
See how artisans die-cut, mold, and handcraft custom fabric flowers for fashion, millinery, and interior design.
Where does the tour start?
Meet at the M&S Schmalberg Showroom, 242 West 36th Street, 7th Floor.
Is the tour wheelchair accessible?
Yes. The tour and all areas and surfaces are wheelchair accessible.
Is transportation included?
No. You are responsible for getting to and from the factory; public transportation is available nearby.
How this score is calculated
This score is based on one provider. Viator rates it 5.00 from 11 reviews. We place that rating among all Viator ratings and weight it by its review count. If the tour is found on another provider later, both ratings are combined.
How the score works and rating distribution in New York City
- Each provider rating is turned into a percentile: the share of that provider's ratings it beats, weighted by review counts.
- Listings on different providers are combined in proportion to their review counts.
- Tours with few reviews are pulled toward the average until more reviews come in, so a handful of perfect reviews can't top the list.
- The result is shown from 0 to 10: this tour scores 7.7. Top 22% in New York City means it ranks in the top 22% of tours in New York City by this score.
Provider rating distribution in New York City
How many tours in New York City have a provider rating at or below each value. The dashed line is this tour.
- GetYourGuide
- Viator
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